ad pepper media International N.V. takes minority stake in Videovalis GmbH

Back to overview

Nuremberg, Amsterdam, 17 August 2010 – ad pepper media International N.V. announced today that it has made a minority equity investment in Videovalis – a video content provider offering premium video content and content syndication solutions to customers and publishers in Germany. The strategic partnership will enable publishers to better monetize their video content by combining ad pepper media’s strong position as an online advertising network with Videovalis’ leading video content expertise.

“This investment is an excellent strategic move strengthening our position in this fast growing online marketing segment. Our European resources and infrastructure will add significant momentum and growth opportunities to this business,” said Ulrich Schmidt, CEO of ad pepper media International N.V.

Thilo Burgey, CEO of Videovalis added: “Combining our video content expertise with a strong international network is the next logical step for us to provide a compelling, complete and innovative set of products and services for our customers. From an economic standpoint, the partnership benefits both companies, resulting in faster growth and higher profitability.”

ad pepper media currently holds a 19.9 percent stake in Videovalis. The remaining shares can be acquired via the exercise of call options. The investment made was below 1 million EUR.

For more information please visit

Press contact:
ad pepper media International N.V.
Thomas Gahlert
Phone: +49 (0) 911 929057-0
Fax: +49 (0) 911 929057-157

Videovalis GmbH
Thilo Burgey
Phone: +49 (0) 221 998060-40
Fax: +49 (0) 221 998060-99